Email Marketing Specialist
Employment Type: Full-Time
Industry: Advertising/Marketing/Public Relations
Our client in Fairfax, VA is looking for an Email Marketing Specialist to join their team. This position is ONSITE and 40 hours a week. The ideal candidate will have Salesforce Marketing Cloud experience. Duties of the Email Marketing Specialist: - Support all aspects of multiple email marketing campaigns - scheduling, production, and execution - Work with internal teams to develop content and deploy email campaigns using Salesforce - Optimize emails using strategic A/B testing - Ensure all deadlines are met - Prepare email marketing campaigns for deployment including proofreading content, optimizing images, editing HTML, and testing - Maintain performance reports tracking key email marketing metrics and communicate results to stakeholders Requirements of the Email Marketing Specialist: - 2+ year of marketing, SEO, email experience - Experience coding responsive HTML/CSS email templates - Experience with Salesforce Marketing Cloud - Experience creating reports for email metrics - Experience working with Basecamp or similar project management software
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