Senior Marketing Specialist

Employment Type

: Full-Time

Industry

: Advertising/Marketing/Public Relations



Senior Marketing Specialist

Tysons, Richmond, Williamsburg, Virginia Beach VA or Raleigh, NC

Are you an experienced A/E/C marketing professional ready to join a growing team? VHB seeks a skilled writer, strategist, and communicator to provide proposal, visibility, and overall marketing support based in either our Tysons, VA, office or our Raleigh, NC, office. We are looking for a creative and energetic go-getter who relishes the thrill of competing for large-scale projects in the government, transportation, real estate, institutional, and energy markets. As part of our Mid-Atlantic Regional Marketing team, you will report to the Regional Marketing Manager and support our technical staff by assisting in the development of effective marketing and communications deliverables in a fast-paced environment.

VHB’s passionate professionals include marketers, engineers, scientists, planners, and designers who partner with public and private clients. Together, we work to improve mobility, enhance communities and economic vitality, and balance development and infrastructure needs with environmental stewardship

In this role, you will:

 • Take the lead role in the development of proposals and presentations for large and complex projects, with oversight from Regional Marketing Manager. Organize and facilitate pursuit strategy meetings. Develop Proposal Management Plans by interpreting complex Requests for Proposals (RFPs). Work directly with senior-level technical staff to prepare proposal and other marketing materials, including writing and ensuring all sections of the proposal include differentiating win themes, and that sections are compliant, timely, and well written.

  • Organize and coach technical staff for presentations. Help develop presentation materials.
  • Develop qualifications packages and other marketing collateral.
  • Work with graphic design staff to plan and produce materials ensuring all materials are effectively communicating the strategic vision identified for a given pursuit, in alignment with VHB’s Brand.
  • Serve as a mentor to junior-level marketing staff. May serve as a peer QA/QC of proposals.
  • Support Client Focus Teams (CFTs) by participating in team meetings, conducting research, and preparing materials for internal and external meetings.
  • May lead planning for conferences and other industry events, as well as regional visibility and social media activities
  • Required skills and attributes:

  • Strong writer, editor, and communicator with a positive attitude
  • Excellent verbal, written, organizational, and interpersonal communication skills
  • Strong creative and strategic thinking skills
  • Detail oriented
  • Able to work well under deadline pressure
  • Able to handle multiple assignments concurrently
  • Comfortable working with staff in person and remotely
  • Qualifications:

  • Minimum 5 years of professional experience in a marketing and/or communications role in the A/E/C industry. Certified Professional Services Marketer (CPSM) certification or similar a plus.
  • College degree in English, Communications, Marketing, Journalism, or comparable field
  • Skilled in using Microsoft Word, PowerPoint, Outlook, and Excel, as well as the Adobe Creative Suite (specifically InDesign and Acrobat). Experience with Microsoft Dynamics a plus.
  • At VHB, we’re invested in what we do, compelled by intellectual curiosity, and driven to work collectively to best serve our clients and help shape the future of our communities in a meaningful way. We’re proud, yet humbled, to have been doing this for 40+ years. We are dedicated to making a positive impact and providing opportunities to grow personally and professionally.


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